Every election year is exactly the same: politicians hit the streets, picking up voters' babies just to take photos and win votes. With that in mind, we created baby-shaped dumbbells so candidates can perfectly train their "grab" for this year's electoral race.

Agency: PaPoCo

Creatives: Bruno Pereira, Erick Mendonça, Matheus Loretti, Vitor Fubu, Yuri Facioli, Thiago Ehlke